Wednesday, March 24, 2010

Jango Song Of The Day-The Action

Artist:The Action
Song:Shadows and Reflections
Album:
Action Packed




Despite being on the same label as The Beatles and being discovered by their producer George Martin, The Action were one of the least successful British Invasion bands though their music is well worth checking out. They were originally called The Boys and cut a single for Pye Records in 1964. Lead singer Reg King, guitarist Alan "Bam" King, bassist Mike Evans and drummer Roger Powell were joined by guitarist Pete Watson and renamed themselves The Action in 1965. George Martin signed them to Parlophone. Their first single was a cover of Land of 1,000 Dances. It didn't catch on and neither did the second single I'll Keep Holding On. The Action never graduated from playing smaller clubs. It appears they may have been having management problems. Watson left in 1966 and was replaced by Martin Stone of Savoy Brown. They went from doing R & B covers to a more psychedelic sound. Keyboard player Ian Whiteman was brought in and Reg King left. Alan King became lead vocalist. Shadows and Reflections was their last single. This comp from Edsel is excellent. The Action were dropped by Parlophone but they continued as Mighty Baby. They recorded two albums and backed up Reg King on his 1971 solo album. Alan King had some success with the 70s group Ace. The Action is probably more popular now than they were in the 60s. Here's a video for Shadows and Reflections by The Action.

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